Communities - Concept Tử Tế

The Mango Hub

Concept Tử Tế has established the Mango Hub as an energetic and welcoming place for art and fashion enthusiasts. It’s a nurturing ground for new concepts, akin to how a mango’s seed fosters growth.

The Orange Hub

Concept Tử Tế has established the Orange Hub as a collaborative space for those in the Retail and Food & Beverage industries. It’s akin to how a glass of orange juice is made from many oranges.

The Cherry Hub

Concept Tử Tế has inspired the Cherry Hub, drawing a parallel between the unique yet collective nature of cherries and the coffee industry. Each cherry, distinct in its own right, contributes to a larger collective. This mirrors coffee businesses and stakeholders who thrive through mutual support.

Our Collaborative Hubs

At Concept Tử Tế, we’ve cultivated vibrant communities that bring together businesses, artists, and individuals who share our passion for authentic Vietnamese storytelling and brand experiences. These collaborative hubs provide a platform to exchange ideas, merge creative talents, and forge meaningful brand partnerships rooted in cultural exploration.

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Mango Hub

At the heart of Concept Tử Tế lies the Mango Hub, a space where art and fashion converge with the vibrant pulse of Vietnamese culture. Named for the mango tree, a symbol of growth and nourishment, our hub serves as a fertile ground for creative minds.

Here, artists and brands come together to weave compelling narratives that resonate with authenticity and innovation. From the drawing board to the final brushstroke, Mango Hub is where visionary ideas blossom into memorable brand stories, deeply rooted in the rich soil of our heritage.

Orange Hub

At Concept Tử Tế, the Orange Hub represents the zest of collaboration in the Retail and Food & Beverage industries. Like the many oranges that come together to create a refreshing glass of juice, our hub unites diverse businesses and consumers to cultivate a thriving marketplace.

Here, every contribution is essential, mirroring the way each segment of orange adds to the fullness of the juice. We celebrate the collective strength and shared goals that drive us towards excellence. The Orange Hub is more than a space—it’s a community dedicated to achieving success through unity and shared vision.

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Cherry Hub

Concept Tử Tế’s Cherry Hub is where the coffee community’s spirit is as rich and robust as the beans we cherish. Like a cluster of cherries, each member of our hub contributes their unique flavor to the collective, enriching the tapestry of our industry.

Here, the coffee industry’s diversity is celebrated, with each business and stakeholder interlacing like intertwined branches, supporting one another to thrive. The Cherry Hub embodies the versatility of its namesake fruit, offering a spectrum of possibilities from a single source, much like the varied experiences crafted from coffee.

We honor the healthful essence and the aesthetic echo of coffee beans in cherries, symbolizing our deep-rooted connections in agriculture and our commitment to sustainable growth. The Cherry Hub stands proud as a beacon of unity, innovation, and shared advancement in the world of Vietnamese Specialty Coffee.

The Pillars of Concept Tử Tế’s Communities

The Mango Hub

The Orange Hub

The Cherry Hub

Our Collaborative Hubs

Mango Hub

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Mango Hub

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Orange Hub

Orange Hub

Cherry Hub

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Cherry Hub

Our Partners